Be among the first 25 applicants Direct message the job poster from Thompson & Co. Public Relations Senior Vice President | PR & Digital Marketing Thompson & Co. is seeking a digital coordinator to join our award-winning digital team. T&C is Alaska’s largest and most respected public relations agency with more than 25 years of experience serving clients in a variety of sectors including travel and tourism, telecommunications, resource development, nonprofits, education, and state and local government. We are a tight-knit team of strategists who are committed to rolling up our sleeves to help each other succeed. Many on our staff have been with the agency for almost a decade citing “Thompson culture” as one of the top reasons they love working for the agency. Employees have opportunities to be involved in exciting and challenging projects and media opportunities working at this 2021 Forbes “Agency of the Year” and 2020 PR News’ “Best Place to Work.” Job summary: We are seeking an entry-level digital coordinator to join our digital team in our Anchorage office. In this role, you will be responsible for drafting social media content, monitoring digital platforms and creating content that resonates with diverse audiences. You’ll work closely with digital strategists and account managers to ensure clients’ messaging goals are met and exceeded. This role requires excellent writing skills and an understanding of social media, digital marketing and performance metrics. Key responsibilities: Implementing a social media editorial calendar across several different platforms for clients. Familiarity with Facebook, LinkedIn, Twitter and Instagram platforms and creating content for these platforms (TikTok is a plus). Experience with analytics for Facebook, LinkedIn, Twitter and Instagram and the ability to translate this data. Developing content such as photography and graphics. Work within the agency’s digital team and on account teams to determine brand and campaign objectives and bring innovative solutions to the table. Monitor trends in the digital landscape. Educate and support clients and internal teams in understanding best practices for digital marketing channels. Proactively propose new client campaigns. Monitoring client’s feeds and responding or providing recommended responses to comments/messages. Preferred Qualifications: Must have clear understanding of social media marketing. Familiarity with social media management tools such as Hootsuite, Tweetdeck, Sprout Social, etc. Must have strong organizational skills, be detail oriented and an overall understanding of the consumer buying process. Exceptional writing and communication skills. Familiarity with Adobe Creative Cloud (Photoshop, InDesign, Illustrator, Lightroom etc.). Familiarity with SEO and keywords. Familiarity with Facebook Ads and/or other paid digital marketing platforms a plus. Support of Alaska’s resource industries. Learn more about Thompson & Co. and its corporate values to see if you’re a match. Please send a resume, cover letter and any relevant work samples to Careers@thompsonpr.com. No phone calls, please. This position will remain open until the right candidate is found. Seniority level Entry level Employment type Full-time Job function Marketing, Public Relations, and Writing/Editing Industries Public Relations and Communications Services #J-18808-Ljbffr Thompson & Co. Public Relations
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